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Cedric Georget - Vineyard Director at Maison Deutz

Vineyard Director

Cédric Georget

Cedric Georget - Vineyard Director at Maison Deutz
Portraits

He knows every plot in the vineyard by heart. As a passionate agronomist, Cédric Georget works behind the scenes, employing patience and meticulous care to ensure that every bunch of grapes contributes to the prestige of Deutz Champagnes.

His philosophy boils down to one question: how can we work in harmony with nature to convey, as faithfully as possible, the expression of each terroir? As Vineyard Director since 2023, Cédric Georget watches over the vineyards of Maison Deutz, as well as those of its partner winegrowers, day in, day out. This meticulous, patient work in the vineyard shapes the style of the prestige cuvées long before blending takes place.

Passing on Expertise

Cédric Georget trained as an agronomist and is an advocate of sustainable viticulture. He joined Maison Deutz in 2014 after following several years as a technical adviser at the Comité Champagne. Appointed Vineyard Director in 2023, he has brought a resolutely experimental approach to the role. As the head of the “upstream” stage of production — from planting the vines to delivering the grapes to the cellar, including procurement, which he coordinates with the Cellar Master, Caroline Latrive — he now oversees a rapidly expanding vineyard enriched by new plots acquired by the House in the finest crus around Aÿ.

The Transition of a Vineyard

The House’s vineyard achieved dual Sustainable Viticulture in Champagne and High Environmental Value certification as of 2015. In 2018, the definitive phasing out of herbicides was finalised, following increased investment in staff and equipment. That same year, the conversion to organic farming began, plot by plot: “Paradoxically, to intervene less, you have to be more present,” he says. Today, Cédric Georget is the driving force behind this shift towards sustainability. Not only in the House’s own vineyards, but also in those of its partner winegrowers, whom he supports closely through a collective certification group: “We don’t impose anything; we support and encourage.”

vineyards in Aÿ

The Transition of a Vineyard

The House’s vineyard achieved dual Sustainable Viticulture in Champagne and High Environmental Value certification as of 2015. In 2018, the definitive phasing out of herbicides was finalised, following increased investment in staff and equipment. That same year, the conversion to organic farming began, plot by plot: “Paradoxically, to intervene less, you have to be more present,” he says. Today, Cédric Georget is the driving force behind this shift towards sustainability. Not only in the House’s own vineyards, but also in those of its partner winegrowers, whom he supports closely through a collective certification group: “We don’t impose anything; we support and encourage.”

The dialogue between Vine and Wine

In the pursuit of precision and continuity, the vineyard and the cellars work in unison, in a constant dialogue. Harvest dates are therefore decided well in advance with the House’s Cellar Master. “It’s a shared decision, balancing what Caroline Latrive and her teams are looking for with what the vineyard can provide.” With the new climate realities, ripeness is no longer simply a matter of alcohol content; vineyard professionals must now keep watch for aromatic evolution in the grapes. During each harvest period, 150 to 200 samples are pressed separately, then analysed and tasted, before the next day’s picking schedule is finalised. As a member of the Tasting Committee, Cédric Georget contributes to the collective decision that shape future blends for every cuvées. A precious continuity: these tastings reveal far more than the quality of the fruits. They shed light on the personality of each terroir, the impact of the viticultural practices and the consequences of agronomic choices, in turn informing decisions taken in the vineyard, parcel by parcel.

« It’s a shared decision, balancing what Caroline Latrive and her teams are looking for with what the vineyard can provide. »
Hommage à William Deutz Côtes Glacières

Tribute to William Deutz Côtes Glacières

His favourite cuvées are the two “Hommage à William Deutz” – “Meurtet” and “La Côte Glacière” – single-vineyard cuvées made entirely from the House’s own vineyards. In his view, these are the finest examples of this dialogue between the vineyard and the cellar. And proof that Deutz has remained a winemaking House underpinned by genuine expertise.